| Rating: | |
|---|---|
| Category | HEALTHCARE PROVIDER – PROFESSIONAL AUDIENCE |
| Sub-Category | DIGITAL |
| Entry Title | GIVING PHYSICIANS THE OPPORTUNITY TO “TEST-DRIVE” DIFFERENT MEDICATIONS FOR TYPE 2 DIABETES. |
| Client | Novo Nordisk Canada Inc. |
| Featured Image | ![]() |
| Short Description | Going against the grain of typical didactic medical education programs offered via PowerPoint, we designed an unprecedented Other Learning Activity for physicians that mimics real-life clinical practice, allowing them to “test” treatment choices across various profiles of people living with diabetes. Physicians were empowered to make and remake choices and evaluate implications in a safe, gamified web-based experience. After all, humans learn better through play; and doctors are humans too! |
| Explanation | Diabetes-Pathways_Explanation__No-Fixed-Address-Inc.pdf |
| Agency / Company | No Fixed Address Inc. |
| Team Photo |

