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CategoryPATIENT – SUPPORT MATERIALS AND/OR EDUCATIONAL DISEASE MATERIALS
Sub-CategoryDIGITAL
Entry TitleSenior Brand Manager & Digital Marketing Manager
ClientJosée Klus + Patrice Laurendeau
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Short Description

This web application is a patient assistance program ensuring a good usage of long-term nail fungus treatment (generally 12 months). It's composed of an educational branded video, a bottle calculator, a photo-taking function to monitor the healing process, and an SMS service for treatment reminders.
The objective is to promote compliance with the treatment through this PAAB approved Web-App for patients suffering from onychomycosis.

Explanation210521_OPMA_SKUY-AWARDS_JubliaWebappFINAL.pdf
Agency / CompanyTrois Prime / Bausch Health
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